Your privacy is important to us. Swiss Business Analytics GmbH's policy is to respect your privacy with respect to all information we collect from you on our website and other websites that we own and operate.
1. Information we collect
1.1 User information
When you purchase a Swiss Business Analytics solution, we collect information such as email address, company name, billing information and product usage.
This information is used to verify your identity, compliance with the terms of the license and to bill you for the solution subscription.
1.2 Log data
When you visit our website, our servers may automatically log the default data provided by your web browser. This information is considered "non-identifying information" because it does not personally identify you. This may include your computer's Internet Protocol (IP) address, browser type and browser version, the pages you visit, the time and date of your visit, the time spent on each page, and other details.
We may also collect information about the device you use to access our website. This data can include device type, operating system, unique device identifiers, device settings, and geolocation data. What we collect may depend on the individual settings of your device and software. We recommend that you review your device manufacturer's or software vendor's policies to find out what information they provide to us.
1.3 Personal information
We may ask for personal information such as your name, email address, physical address, and payment details. This data is considered "identifying information" because it can personally identify you.
We only request this information if you interact with our site services, such as shopping and performing transactions on our site, creating a user account, or subscribing to our newsletter. We may also ask for personal information that belongs to someone else when you purchase goods and services as gifts that are to be delivered directly to the recipient. We use personal information collected only in connection with the provision or improvement of these services.
1.4 How we collect information
We collect information in a fair and lawful manner with your knowledge and consent. We also tell you why we collect it and how it is used. You may refuse our request for this information, understanding that we may not be able to offer you some of your requested services without this information.
1.5 Use of information
We may use a combination of identifying and non-identifying information to understand who our visitors are, how they use our services, and how we can improve their experience with our website in the future. We also use this information to gain insight into demographics, the popularity of products and services, and the effectiveness of our marketing activities. We do not publicly disclose the details of this information but may publish aggregated and anonymized versions of this information, such as trending reports on website and customer usage.
We use your personal information primarily to process your orders for products and services, to deliver these products and services to you (or your nominated recipient) and to grant you access to certain areas of our website.
We may use your personal information to contact you with updates to our website and services, as well as with advertising content that we believe is of interest to you. If you wish to refuse to receive advertising content, you can follow the unsubscribe instructions provided by us alongside any promotional correspondence.
1.6 Data processing and storage
The personal information we collect is stored and processed in or where we or our partners, affiliates and third-party entities maintain facilities. We transfer data only within jurisdictions that are subject to privacy laws that reflect our obligation to protect the privacy of our users.
We only store personal data for as long as it is necessary to provide a service or to improve our services in the future. While we retain this information, we will protect it by commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification. However, we recommend that no method of electronic transmission or storage is 100% secure and cannot guarantee absolute data security.
If you request the deletion of your personal data or if your personal data is no longer relevant to our operation, we will delete it from our system within a reasonable period of time.
2.1 What is a cookie?
A cookie is a small piece of data that a website stores on your device when you visit it. It usually contains information about the site itself. This unique identifier allows the website to recognize your web browser upon return. Additional data serves the purpose of the cookie and the lifetime of the cookie itself.
Cookies are used to enable certain features (e.g. sign in), track the use of the website (e.g. analytics), save your user preferences (e.g. time zone, notification settings) and personalize your content (e.g. advertising, language).
Cookies set by the website you visit are usually referred to as "first-party cookies" and usually only track your activity on that particular website. Cookies set by other websites and companies (e.g. third parties) are referred to as "third-party cookies" and may be used to track you on other websites that use the same third-party service.
2.2 Types of cookies and how we use them
Important cookies are critical to your experience with a website and enable core functions such as user logins, account management, shopping carts and payment processing. We use important cookies to enable certain features on our website.
Performance cookies are used to track how you use a website during your visit without collecting any personal information about you. Typically, this information is anonymous and is aggregated with information tracked across all website users to help organizations understand visitors' usage patterns, identify and diagnose issues or errors their users may encounter, and make better strategic decisions to improve their audience's overall website experience. These cookies may be set by the website you are visiting (first-party providers) or by third-party services. We use performance cookies on our website.
Functional cookies are used to collect information about your device and any settings that you can configure on the website you are visiting (for example, language and time zone settings). With this information, Web sites can provide you with customized improvements or view optimized content and services. These cookies may be set by the website you visit (first-party providers) or by third parties. We use functional cookies for selected functions on our website.
Targeting / Advertising cookies
Targeting/advertising cookies are used to determine which advertising content is more relevant and appropriate to you and your interests. Websites can use them to run targeted ads or to limit the number of ads. This helps companies improve the effectiveness of their campaigns and the quality of the content presented to them. These cookies may be set by the website you are visiting (first-party providers) or by third-party services. Third-party targeting/advertising cookies may be used to track you on other websites that use the same third-party service. We use targeting/advertising cookies on our website.
Third-party cookies on our website
2.3 Our third-party privacy promise
We review the privacy policies of all of our third-party providers before we use their services to ensure that their practices comply with ours. We will never knowingly include third-party services that compromise or violate the privacy of our users.
2.4 How to control or disable cookies
If you are browsing websites from multiple devices, you may need to update your settings on each device.
Although some cookies may be blocked with little impact on your experience with a website, blocking all cookies may prevent you from accessing certain features and content on the websites you visit.
We encourage parents to work with us to protect their children's privacy and ensure a safe and enjoyable online experience.
3.1 Collecting information from children
Sometimes we need information from children to participate in certain activities, such as registering an account, adjusting a profile, or receiving notifications. When collecting non-personal information, we encourage children to never provide information that could personally identify them or disclose their location. We do not require children to provide more information than is required to participate in an activity.
We do not use children's contact details for marketing purposes, although we may use them for our internal marketing and research to improve the quality of the products and services offered on our website.
3.2 Parental consent
In accordance with COPPA, we will notify a parent or guardian prior to collecting the information and obtain their consent if personal information (e.g. first name, last name or email address) is required for an activity. We will only store collected information for as long as is necessary to participate in the requested activity.
If we determine that we have collected personal information in a way that does not comply with COPPA, we will either delete the data or seek parental consent.
If you, as a parent/guardian, believe that your child is participating in an activity that collects personal data and you have not received any notification or consent, you are welcome to contact us via our contact page https://www.swissbusinessanalytics.com. We do not use parent contact information for marketing purposes unless marketing materials are specifically requested.
3.3 Protecting children's privacy
We take security seriously and do everything we can to protect your child's personal information from loss or theft, as well as from unauthorized access, disclosure, copying, use or alteration. However, we recommend that no method of electronic transmission or storage is 100% secure and cannot guarantee absolute data security.
3.4 Information abuse and community misconduct
We do not tolerate doxing (publication of private or personal information about a person without their consent), cyberbullying or other forms of information abuse on https://www.swissbusinessanalytics.com.
If we determine that a child's personal information has been posted on our website without the express consent of his/her parents/guardian, we will remove that content as soon as possible and take disciplinary action (warning, suspension or prohibition) of the offense account.
3.5 Third-party access to information
We do not knowingly share any personal data or personal data of children with third parties. However, we may disclose anonymized and aggregated versions of this information (analysis and statistics) for business, marketing or PR purposes.
3.6 Parental controls and intervention
As a parent/guardian, you may at any time refuse to collect further information from your children for a specific activity or account. If you have previously given us your consent, you can log in to your child's account to review, edit or delete the information, or contact us via to request the removal of the information from our records.
Please note that removing certain information may result in termination of the associated account or withdrawal from the related activity.
4. Third-party access to information
We use third-party services for:
Advertising and promotion
These services may only access our data for the purpose of performing certain tasks on our behalf. We do not share personal data with you without your express consent. We do not grant you permission to disclose or use our data for other purposes.
From time to time, we may grant external consultants and agencies limited access to our data for analysis and service improvement purposes. This access is only allowed for as long as is necessary to perform a particular function. We only work with external agencies whose privacy policies are in line with ours.
We will refuse requests for information from authorities and law enforcement agencies if we believe that a request is too broad or not related to the stated purpose. However, we can work together if we believe that the information requested is necessary and appropriate to comply with legal action, to protect our own rights and property, to protect the safety of the public and a person, to prevent a crime or to prevent what we reasonably believe to be illegal, legally criminal or unethical activities.
We do not share personal data with third parties. We do not sell or rent your personal information to marketers or third parties.
5. Limits of our Policy
Our website may contain links to external websites that are not operated by us. Please note that we have no control over the content and policies of these websites and cannot accept any responsibility or liability for their respective privacy practices.
6. Amendments to this policy
7. Your rights and obligations
As our user, you have the right to be informed about how your data is collected and used. You have the right to know what data we collect about you and how it is processed. You may correct and update personal information about you and request the deletion of such information. You can change your account information at any time using the tools provided in your account control box.
You may restrict or object to our use of your data while retaining the right to use your personal data for your own purposes. You have the right to refuse data about your use in decisions based solely on automated processing.
Contact us if you have any concerns or questions about how your data and personal data are handled.
Swiss Business Analytics GmbH
Data protection supervisor
Hans Peter Pfister
Swiss Business Analytics Ltd.
Data protection processors
This directive will apply from 22 July 2020